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We are seeing a paradigm shift in our society from scarcity - predominantly what our businesses have been based on, to abundance. A scarcity mindset employs the ''not enough" mindset, whether it be pertaining to time, money, energy, or resources. This mindset frames challenges around what it believes it's lacking. In consequence, these businesses focus on preservation as opposed to growth. An abundance mindset is premised on believing there are is more beyond the current - more opportunities, more possibilities. This mentality asserts the philosophy that vision takes precedence over what is reasonable and/or comfortable. Businesses are now adopting models to cater to this abundance mindset, however, not without disruption to their traditional businesses.